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Bob Morales of ASV Inventions on the Factory Backing Midweek Podcast



Presented by Factory Backing

Bob Morales has been a fixture in two-wheeled sports for decades, first making moves in BMX by helping pioneer a new discipline in the sport, then launching several brands within the industry. Now in the motocross industry, Morales owns ASV Inventions, a manufacturer of unbreakable folding levers, quick-adjust clutch perches, bike stands, and more! We invited Bob to visit us at the SML HQ to take a trip down memory lane and share some insight about the sport, the state of the industry, creating and developing new products, and more!


Donn Maeda

Donn Maeda is a 30-year veteran in moto-journalism, having worked at Cycle News and Dirt Rider before launching MXracer Magazine and TransWorld Motocross Magazine. Maeda is the Editor-In-Chief at Swapmoto Live and you can catch him on a dirt bike or in the saddle of a mountain bike on most days.

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1 Comment

  1. Joe Lepore May 2, 2024

    Hi Donn…..i am getting up in age (65) and still like to ride my xr200 but i am having a harder time to get it on the stand. i use a stand being i put full size suspension on it and the kickstand is too short now. my question is is there any way you could donate me one of those power lift stands? any help would be appreciated


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