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CHECKING IN WITH

Checking in With Billy Grotto of Twisted Tea

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Presented by Yamaha

If you’re of legal drinking age and follow MX, then you’ve probably noticed the Twisted Tea logos on the HEP Motorsports Suzuki bikes. The Boston-based brand has made motocross a part of its marketing strategy by sponsoring the Suzuki squad and the 2021 Lucas Oil Pro Motocross Championship. What made of the fastest-growing alcohol beverages interested in MX? The fans, who enjoy spending weekends outdoors and with their friends. We chatted with Billy Grotto, the Special Events Manager for Twisted Tea, about the company’s approach and what they see in the industry ahead of the 2021 Southwick Motocross.

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Donn Maeda

Donn Maeda is a 30-year veteran in moto-journalism, having worked at Cycle News and Dirt Rider before launching MXracer Magazine and TransWorld Motocross Magazine. Maeda is the Editor-In-Chief at Swapmoto Live and you can catch him on a dirt bike or in the saddle of a mountain bike on most days.

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